Sr Director Marketing Sciences, Oncology & CNS
Job Information
Qualifications
Location
Title
Sr Director Marketing Sciences, Oncology & CNS
Travel
25%
Description
- Lead and own the market sciences function
- Lead all Market Research and Analytics: Own all primary and secondary market research initiatives across the commercial organization
- Ownership of data sources plus the identification, purchasing and management of data sources
- Lead all Forecasting: Create, validate, and refine long-range product forecasts. Partner with Marketing and Finance to develop and update product P&Ls
- Lead all Competitive Intelligence: Support commercial and pipeline products (both business and clinical perspectives)
- Lead all Commercial assessments/diligence for business development
- Lead all Market Research and Analytics: Own all primary and secondary market research initiatives across the commercial organization
- Develop and own a plan from scratch (objectives, key deliverables, timing, budgets, etc.)
- Refine or completely redesign the KPI dashboards developed.
- Internal working relationships:
- Work with commercial leadership (Marketing, Market Access, Sales) to understand the big unknowns
- Design a multi-layer strategic and tactical plans that will address these unknowns
- Partner with Med Affairs on competitive intelligence initiatives including congresses, publications, clinical trials, etc.
- Partner with Sales Operations and IT/data management to develop data acquisition, management, and reporting plans and infrastructure
- Participate in the manufacturing planning process to ensure optimal supply and inventory management.
- Lead and conduct commercial assessments/diligence for business development activities.
- Work with commercial leadership (Marketing, Market Access, Sales) to understand the big unknowns
- Vendor Relationship Management
- The models currently reside with the vendors – this individual can decide what they would like to bring in-house
- Budget Accountability
- Bachelors degree (advanced degree preferred)
- At least 10 years of experience in the pharmaceutical/health care industry
- At least 7 years of Marketing Sciences experience gained in the pharmaceutical/health care industry
- Oncology experience is required
- CNS experience is desired
- Solid functional expertise and demonstrated ability to operate in all areas of responsibility (i.e. Market Research, Marketing Analytics, Competitive Intelligence, NPA / BDA, Forecasting)
- Proven ability to build and plan a market science function
- Demonstrated understanding of oncology data sources in the industry (sales data; patient level data; syndicated data)
- Understands the specialty pharm space
- Must be a decision maker with executive presence; proven ability to drive performance, defined good work, work collaboratively and act decisively
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